Insights
Insights
Notes on product delivery, software systems, AI workflows, operational design, and the technical decisions behind real builds.Notes and contextShorter, practical notes on the decisions behind software and delivery work.
Market InsightsFebruary 28, 2026
Building Software Products in Jordan: What the 2026 Market Looks Like
Jordan's tech scene is maturing fast. Enterprise demand is rising, JoFotara compliance is creating new software categories, and studios that move quick are winning. Here's what we're seeing on the ground. Read noteLocal SEOFebruary 20, 2026
Why Your Google Maps Listing Is Losing You Customers
Most businesses in Jordan have a broken or incomplete Google Maps presence. Wrong phone numbers, outdated hours, missing categories. We've fixed dozens of them. Here's what we see and how to fix it fast. Read noteProductFebruary 10, 2026
From Idea to MVP in 6 Weeks: How We Build for Jordan Startups
The startup playbook is different in Jordan and the Gulf. WhatsApp-native distribution, Arabic-first users, mid-range Android devices. Here's our 6-week process adapted for this market. Read note